Stories
Read about our purpose-driven clients and consulting work. Creative studio + production house. Campaigns that amplify projects that do global good. Celebrations of team and culture, original stories, news, insider interviews, and more.
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Will You Be My Underwear Model?
A quest for real people willing to try their hand at underwear modeling set the stage for WhereNext’s agile storytelling ethos.
Cat Footwear Launches the Kinetic Ice+ Boot to Help Prevent the #1 Cause of Workplace Injuries in Cold Winter Conditions
To celebrate the launch of the Kinetic ICE+ and champion those making a difference in cold working environments, Cat Footwear is releasing a documentary on the hard-working people of Fincantieri Bay Shipbuilding.
Our Storytelling Agency’s Top Cycling Productions
Discover our storytelling agency's top cycling productions, from the wild Andes of Colombia and Patagonia to idyllic mountain villages in Tuscany and the Pyrenees.
Cat Footwear Disrupts Work Boot Market With New Excavator Superlite
Cat Footwear releases the Excavator Superlite, a modern work boot poised to lead the market in lightweight protection.
Cat Footwear’s Code Collection Continues to Innovate With Category-Leading Streetwear Styles & Announces Winner of $5,000 ‘Create Your Own Code’ Venture Capital Contest
Cat Footwear has released new styles in the street-inspired CODE collection, the shoe that’s changing the face of daily workwear with fashion-forward functionality. The brand is also announcing the winner of its unique venture capital contest to media and the public this week.
Our Storytelling Agency Roots
We've re-published Gregg Bleakney's interview with National Geographic Adventure Magazine while pedaling from Alaska to Argentina. This shortlist of lessons learned serves as a perfect guide for WhereNext’s 2020 endeavors. Let the serendipity begin.
There’s a Reason They’re Called Advanced Walking Machines…
Cat Footwear has released new styles and colors in this highly versatile and timeless travel-and-lifestyle quiver killer.
Story365 Case Study: Dictador Art Masters – WhereNext Digital Marketing/Storytelling Agency
As a digital marketing company and storytelling agency rolled into one, Story365 by WhereNext was able to respond to A/B test results and optimize the video creative process in real-time—an unprecedented approach that more than doubles the efficiency of our client’s media spend.
Cat Stormers Push What’s Possible in a Work-Ready but Lifestyle-Friendly Muck Boot
Designed to reinvigorate the outdated rubber boot category, Cat Footwear re-engineered the rubber boot from the ground up, revamping every component to support people working to build a better future in the wet outdoors.
2019 Review: Our Top Film and Video Productions of the Year
What a wonderful year for all of us here at WhereNext. We produced documentaries and campaigns for exciting new clients, ventured to even more wild and remote locations, and prospered as a global storytelling agency. So here’s our 2019 review, featuring our favorite projects, experiences, and people from what’s been a fantastic 12 months.
WhereNext’s Storytelling Agency Partners With PR and Media Services Agency Formidable Media
Two of the most nimble, media-savvy, and creative media teams have joined forces with the aim of elevating brands in a new way, providing services with unprecedented agility, reach, and cost-effectiveness.
Otherworldly Days and Wild Flights on Southwestern Africa’s Spooky Skeleton Coast
#WhereNextDestinations - Guest storyteller and adventurer Chez Chezak shares his tale of an unforgettable guide, haunting shipwrecks, moaning dunes, and much more in Namibia’s magnificent wastelands.
Colombian Birds Go Big: How Our Global Communications Agency Created the Birders Campaign
In 2018, the Colombian Ministry of Tourism selected WhereNext as their communications agency to produce the country’s 2019 birding tourism campaign. A mixed private-and-public-sector committee unanimously awarded the contract to us over every major production and creative studio, both national and international, with offices in Colombia—including Discovery Channel, National Geographic, and Fox Studios.
#ArtDistilled: A Campaign to Create the World's Most Unique Graffiti Museum
With a giant canvas of tanks, pipes, and industrial equipment and total artistic freedom, these street artists are turning an abandoned space in the middle of the Colombian jungle into a riot of colour and creativity.