Pioneering a New Model of Global Content Production in Colombia

WhereNext ColombiaPeople
Written By WhereNext

We’re pleased to share our founder Gregg Bleakney’s recent interview in Diners Magazine (in Spanish) where he tells the story of how his bicycle trip from Alaska to Argentina led to the launch of WhereNext, and how our storytelling agency is pioneering a new model of global content production by bringing international brands to produce campaigns in Colombia and other cost-efficient locations around the world.

See the article in the digital version of Diners Magazine HERE.

Stories
‘Colombia Me Inspira’ – a Tool to Reinvent Tourism in Colombia
‘Colombia Me Inspira’ – a Tool to Reinvent Tourism in Colombia

Our Colombia production company reinvents tourism marketing by building a media hub for tourism entrepreneurs, crowdsourcing proposals and raw content, and providing professional production and campaign services.

Read More →
Colombia me Inspira: Reimaginando el Turismo, Plataforma para Conectar al Sector con Destinos, Comunidades y Viajeros
Colombia me Inspira: Reimaginando el Turismo, Plataforma para Conectar al Sector con Destinos, Comunidades y Viajeros

En ColombiaMeInspira.com la comunidad de turismo colombiana podrá compartir videos, charlas, eventos y webinars de interés. Este proyecto es una iniciativa conjunta del Ministerio de Comercio, Industria y Turismo y la Colombia + Competitiva (C+C), una iniciativa de la Embajada de Suiza - Cooperación Económica y Desarrollo (SECO).

Read More →
WhereNext Takes Home Five Telly Awards for Cat Footwear ‘Surge On’ Campaign
WhereNext Takes Home Five Telly Awards for Cat Footwear ‘Surge On’ Campaign

WhereNext received five prestigious Telly Awards - including a Gold Award in the Online Commercials Campaign category - for our work with Cat Footwear on their "Surge On" campaign for their line of Stormers boots.

Read More →
Cat Footwear Launches the Kinetic Ice+ Boot to Help Prevent the #1 Cause of Workplace Injuries in Cold Winter Conditions
Cat Footwear Launches the Kinetic Ice+ Boot to Help Prevent the #1 Cause of Workplace Injuries in Cold Winter Conditions

To celebrate the launch of the Kinetic ICE+ and champion those making a difference in cold working environments, Cat Footwear is releasing a documentary on the hard-working people of Fincantieri Bay Shipbuilding.

Read More →
Cat Footwear Disrupts Work Boot Market With New Excavator Superlite
Cat Footwear Disrupts Work Boot Market With New Excavator Superlite

Cat Footwear releases the Excavator Superlite, a modern work boot poised to lead the market in lightweight protection.

Read More →
Cat Footwear’s Code Collection Continues to Innovate With Category-Leading Streetwear Styles & Announces Winner of $5,000 ‘Create Your Own Code’ Venture Capital Contest
Cat Footwear’s Code Collection Continues to Innovate With Category-Leading Streetwear Styles & Announces Winner of $5,000 ‘Create Your Own Code’ Venture Capital Contest

Cat Footwear has released new styles in the street-inspired CODE collection, the shoe that’s changing the face of daily workwear with fashion-forward functionality. The brand is also announcing the winner of its unique venture capital contest to media and the public this week.

Read More →
There’s a Reason They’re Called Advanced Walking Machines…
There’s a Reason They’re Called Advanced Walking Machines…

Cat Footwear has released new styles and colors in this highly versatile and timeless travel-and-lifestyle quiver killer.

Read More →
Cat Stormers Push What’s Possible in a Work-Ready but Lifestyle-Friendly Muck Boot
Cat Stormers Push What’s Possible in a Work-Ready but Lifestyle-Friendly Muck Boot

Designed to reinvigorate the outdated rubber boot category, Cat Footwear re-engineered the rubber boot from the ground up, revamping every component to support people working to build a better future in the wet outdoors.

Read More →
WhereNext’s Storytelling Agency Partners With PR and Media Services Agency Formidable Media
WhereNext’s Storytelling Agency Partners With PR and Media Services Agency Formidable Media

Two of the most nimble, media-savvy, and creative media teams have joined forces with the aim of elevating brands in a new way, providing services with unprecedented agility, reach, and cost-effectiveness.

Read More →
#ArtDistilled: A Campaign to Create the World's Most Unique Graffiti Museum
#ArtDistilled: A Campaign to Create the World's Most Unique Graffiti Museum

With a giant canvas of tanks, pipes, and industrial equipment and total artistic freedom, these street artists are turning an abandoned space in the middle of the Colombian jungle into a riot of colour and creativity.

Read More →
WhereNext
Born from an integrated creative studio, production house, and communications agency, WhereNext is a purpose-driven consultancy for purpose-driven organizations. We develop and amplify projects that do global good.
Previous

Natural History and Outdoor Lifestyle Audio Post-Production Experts
Next

WhereNext People – An Interview with Producer Margarita Robles