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Bringing Lavazza’s 1895 Signature Coffee Story to Life With Michelin Star Chef Yannick Alléno
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Bringing Lavazza’s 1895 Signature Coffee Story to Life With Michelin Star Chef Yannick Alléno

WhereNext partnered with Lavazza’s 1895 brand and Michelin-starred chef Yannick Alléno to capture the story behind a signature coffee blend crafted with fermented beans from Colombia. Filmed at Finca El Paraíso, the project brought to life the connection between chef, grower, and terroir—blending storytelling, craftsmanship, and Colombia’s rich coffee heritage into one cinematic journey.

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Juan Camilo Pedraza
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Juan Camilo Pedraza

Juan is a filmmaker, videographer, editor, and illustrator (although he humbly refers to himself as a 'wannabe' in this area). He is also a dog lover.

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Óscar Pachón
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Óscar Pachón

Meet our Bogotá, Colombia-based graphic designer, animator, leisure-time illustrator, eclectic reader, and cautiously curious wanderer.

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David Amaya
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David Amaya

Introducing WhereNext’s Digital Storytelling Coordinator. As a social communicator and journalist with 10 years of experience with public institutions, media agencies, and think tanks, David brings a wealth of knowledge to our Digital Marketing team. He’s passionate about transmedia storytelling and helping our clients to connect with their audiences in more innovative and impactful ways.

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